We are going to make our audience interested in our story by showing how they too can be affected by Salmonella. Showing them that anyone can be touched by it makes people feel vulnerable and more inclined to find out more so they can prevent it from happening to themselves or their family members.
That'll make them care, especially since we're including kids in our video. It'll hit close to home and make them want to know what pre-cautions and solutions there are.
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